Written by : Jayati Dubey
November 1, 2023
The key objective of this partnership is to deliver quality healthcare services to underserved populations in India, with a particular emphasis on empowering women in rural areas by providing enhanced healthcare solutions.
MediBuddy, India's digital healthcare platform, has partnered with Satin Creditcare Network, a microfinance institution dedicated to promoting financial inclusion among low-income communities in India. This strategic partnership is designed to address the healthcare needs of underserved populations, with a special focus on empowering women in rural areas.
The collaboration aims to bridge the healthcare gap and provide enhanced healthcare solutions to millions who encounter challenges accessing quality healthcare services.
Commenting on the partnership, Satish Kannan, cofounder and CEO of MediBuddy, said, "Our strategic partnership with Satin Creditcare represents a significant stride in our shared vision to make quality healthcare accessible to a billion people. We will be able to provide access to healthcare to the less privileged communities, especially women in rural regions across India."
Leveraging Satin Creditcare's extensive reach and client base, MediBuddy intends to expand its presence in rural regions, ultimately benefiting over 24 Lakh (2.4 million) customers, particularly in markets such as Haryana, Rajasthan, Uttar Pradesh, Madhya Pradesh, and Bihar.
Through this partnership, Satin Creditcare's customers will gain access to a comprehensive range of healthcare services. This includes unlimited doctor consultations, free blood tests, and complementary health insurance coverage.
Additionally, they will be able to utilise MediBuddy's online healthcare platform, connecting them with specialist doctors from anywhere, at any time throughout the country.
HP Singh, chairman cum managing director of Satin Creditcare, said, "Our collaboration with MediBuddy represents a significant milestone in our endeavour to provide holistic healthcare to our customers. In rural regions, where access to quality healthcare is often limited, we recognise the urgent need to address this problem, and together, we are determined to bridge the healthcare gap."
With healthcare playing a pivotal role in the overall development and progress of a nation, this partnership holds the promise of ensuring that even the most marginalised populations have access to essential medical services. It will be a compelling case study of how digital healthcare platforms and microfinance institutions can work together to create meaningful change in healthcare access for all.
Established in 2013 by Enbasekar Dinadayalane and Satish Kannan, MediBuddy is a digital healthcare platform that provides a wide range of healthcare services, including online doctor consultations, laboratory tests, and medication delivery, all accessible conveniently from one's home.
In another development, Medibuddy secured $18 million in additional funding from existing investors Quadria Capital, Lightrock, and TEAMFund in September this year.
In February 2022, the healthtech startup raised $125 million as part of its Series-C funding. As per the startup, the funds will be instrumental in advancing MediBuddy's strategic growth initiatives, including targeted acquisitions and expanding their services.
The College of Healthcare Information Management Executives (CHIME) is an executive organization dedicated to serving senior digital health leaders. CHIME includes more than 5,000 members in 56 countries and two US territories and partners with over 150 healthcare IT businesses and professional services firms. CHIME enables its members and business partners to collaborate, exchange ideas, develop professionally and advocate the effective use of information management to improve the health and care throughout the communities they serve. CHIME's members are chief information officers (CIOs), chief medical information officers (CMIOs), chief nursing information officers (CNIOs), chief innovation officers (CIOs), chief digital officers (CDOs), and other senior healthcare leaders. The CHIME India Chapter became the first international chapter outside North America in 2016 and is now a community of over 70+ members in India. For more information, please visit www.chimecentral.org